Why take this workshop?

• Gain a structured understanding of how to identify, define, and solve real business problems using proven research frameworks
• Acquire practical research methods that deliver reliable data and actionable insights for startups, corporations, and family businesses alike
• Develop the ability to turn complex challenges into clear, evidence-based decisions that stand out in strategy, innovation, and growth

Workshop Overview:

Every successful business decision starts with solving the right problem the right way. This practical session is perfect for students, entrepreneurs, managers, and professionals who want to stop guessing and start using systematic research to reduce risk and increase impact.

Skills you’ll learn:

• Problem Definition & Root-Cause Analysis 
• Business Research Design 
• Survey & Questionnaire Creation for Reliable Data
• Customer Interviews & Focus Group Techniques
• Turning Research Findings into Recommendations & Action Plans
• Presenting Insights to Stakeholders & Decision Makers

Date: 12th January, 2026

Time: 1:00 PM- 3:00 PM

Workshop By: Mr. Saurav Satyal, Academic Head, Embark College  

Venue: Embark College, Pulchowk